Check out this latest piece published in The Drum by Garrison Dua, VP of Demand, North America! Digital audio is a powerful bridge, allowing brands to forge meaningful connections with consumers. Thanks to advances in streaming technology and the meteoric rise of podcasts, audio has transformed into an engaging medium that allows brands to connect with...
Captivating audiences demands going beyond conventional demographic metrics. That’s why we’ve introduced our new eBook, Advanced Targeting in Digital Audio Advertising. This resource delves into cutting-edge, data-driven strategies to help brands forge deeper connections with their listeners. One standout innovation we cover is location targeting—a strategy that redefines accuracy in audio advertising. By honing in on...