From the moment you walked into Programmatic I/O 2025 at the New York Marriott Marquis, the energy was unmistakable. Conversations buzzed about automation, AI, and audience targeting, but audio was finally stepping into the spotlight. When Audio Took the Main Stage The energy carried into Turning Up the Volume on Audio Ads, a panel featuring...
Tag: Contextual
Tuning Into Tomorrow: Reflections on The Future of Audio and Entertainment 2025
If you work in audio in the UK, The Future of Audio and Entertainment is a must-attend. It brings together over 450 professionals from top agencies, advertisers, and media owners to talk openly about the realities of running audio campaigns and where the industry is headed next. As presenters for AdsWizz, we took things a...
Supercharge Digital Audio Ads with Weather Targeting
Connecting with your audience goes beyond traditional demographics. That’s why we’ve launched our latest eBook, Advanced Targeting in Digital Audio Advertising, which unveils cutting-edge, data-driven tools to help brands genuinely engage listeners. Among the standout strategies is weather targeting, a powerful tool that allows advertisers to deliver timely, relevant messages based on real-time weather, adding...