Innovation as a Tool Solving Challenges in Audio Marketing At this year’s Advertising Week Europe 2022 in London, many great minds and thought leaders from brands, agencies, media, and technology businesses came together for this hybrid event to coalesce around the most pertinent issues in advertising. Our very own Ella Kerr-McCutcheon, Director, Business Development, EU,...
Author: AdsWizz
How to Take Advantage of Weather Targeting in Audio
Weather, consciously or unconsciously, affects the daily choices we make. Research shows that weather can affect what we wear, what we do, our mood, and even our social interactions. It can even influence stock prices! What many don’t know is, it’s also a great tool to help marketers convey messages to their audiences at opportune...