Check out this byline by Garrison Dua, VP of Demand, North America! As new ad formats let listeners interact with their devices, allowing brands to measure this engagement in real-time, the correlation between the listener ad engagement and the time of exposure to have the most impact becomes more evident. From smart speakers to mobile...
Author: AdsWizz
Podcast Movement 2022 Recap – Podcast Monetization 101
In August 2022, Podcast Movement returned to Dallas, the city where it all began in 2014! AdsWizz and Simplecast joined thousands of passionate podcasters and industry professionals worldwide for the industry's biggest conference and gathering for the podcast community. In their "Podcast Monetization 101 (It's Not Just Ads)" session, Justine Benjamin, Head of Marketing at...
AdsWizz, Simplecast, and SXM Get Heard at Podcast Movement 2022
On Tuesday, August 23 - Thursday, August 26, 2022, Podcast Movement returned to the city where it all began in 2014: Dallas! AdsWizz and Simplecast joined the SXM Media team and thousands of passionate podcasters and industry professionals from around the world under one roof to learn, grow professionally, and, most importantly, evolve and improve...
Cannes Lions 2022
AdsWizz Gets Loud on the French Riviera AdsWizz was back at Cannes 2022 to reunite with the best minds in media and audio to share how we’re innovating the future of the industry. If you missed the event, you can relive our sessions below. A Look Into the Shifts Shaping Programmatic Advertising (with Women in...
AdsWizz & Simplecast Coming to Podcast Movement 2022
Podcast Movement Returns to the City Where It All Began Tuesday, August 23 - Thursday, August 26, 2022 Sheraton Dallas Hotel | 2400 North Olive Street Dallas, Texas 75201 Here we come, Dallas! Come hang out with the AdsWizz, Simplecast, and SXM Media teams, where we’ll be joining thousands of passionate podcasters and industry professionals from...
Say It Now Panels Featuring AdsWizz at 2022 Cannes Lions
Audio tech innovators, Say It Now, hosted AdsWizz at the 2022 Cannes Lions for some compelling panels in partnership with A Million Ads, Octave Audio, Tremor Video, and The 7 Stars. Watch below for videos featuring Justine Benjamin, Vice President, Global Marketing, and Zac Pinkham, Vice President, Demand. The View From The Supply Side AdsWizz -...
Audio Advertising: What Opportunities Are There in Gaming?
Check out this byline by Marsha Fischer, VP, Strategic Partnerships at AdsWizz! Warning: never come between gamers and their games. Conventional wisdom might tell you this is a lesson usually learned the hard way if you’re the family member, partner or friend of someone who plays games. While brands may be eager to get in...
Advertising Week Europe 2022
Innovation as a Tool Solving Challenges in Audio Marketing At this year’s Advertising Week Europe 2022 in London, many great minds and thought leaders from brands, agencies, media, and technology businesses came together for this hybrid event to coalesce around the most pertinent issues in advertising. Our very own Ella Kerr-McCutcheon, Director, Business Development, EU,...
How to Take Advantage of Weather Targeting in Audio
Weather, consciously or unconsciously, affects the daily choices we make. Research shows that weather can affect what we wear, what we do, our mood, and even our social interactions. It can even influence stock prices! What many don’t know is, it’s also a great tool to help marketers convey messages to their audiences at opportune...