We believe that a rising tide lifts all boats.
If you’ve heard an ad while streaming music or listening to a podcast, chances are high that you’ve been exposed to our technology. Since our inception in 2008, we have built an agnostic technology platform that enables audio publishers, of any size, to monetize their content and connect with advertisers, of any size, to bring listeners a relevant and positive ad experience.
In early 2010, we developed the first ever solution to serve one-to-one targeted ads to online radio listeners in a unique, new way through server-side ad-insertion, and the company immediately began growing fast to meet the new demand.
We added an audio analytics component through the acquisition of WebMediaStats in 2011, and began growing quickly in Europe. We successfully launched a global digital audio marketplace in 2012, and kicked off the first-ever dynamic ad insertion trials for podcasts. In 2013, after more global publishers adopted our digital audio advertising platform, we further strengthened our footprint in Europe.
We continued building out our full stack digital audio programmatic offering with our ad management and trafficking solution, AudioServe, in 2014, and our audio-centric SSP, AudioMax, in 2015.
In 2016, we consolidated our podcast ad serving infrastructure with the first-ever programmatic podcast marketplace and introduced AudioMatic, our audio-centric DSP, optimized for podcasts. Then, in 2017, we began to move beyond traditional ad publishing with innovative audio formats such as ShakeMe™, to help advertisers better engage with audiences. We also worked with major agencies and publishers to introduce audio advertising on smart speakers.
AdsWizz Historical Timeline
Today, we continue to add major publishers, music services, podcast platforms, digital agencies, and trading desks to the growing list of customers whom we collaborate with closely.
Our partners rely on our technology platform to power their next generation digital audio advertising experiences.
We know that businesses don’t build themselves. People build businesses, and we take pride in our brilliant, diverse, and international team.
We are always seeking motivated and talented people who are eager to join us on our journey to disrupt digital audio and have fun doing it.
Read our latest news and announcements.
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Maximize Reach and Privacy with AdsWizz and NumberEight
Advertisers today can face various challenges in the audio advertising industry, including shrinking addressable inventory and growing restrictions on identity signals. As traditional identity signals become less scalable with platforms and regulations filtering out device identifiers, the need for innovative solutions has become more pressing than ever. To address this, AdsWizz is proud to announce...
MediaPost Planning and Buying Insider Summit 2024 Recap
We recently wrapped up our trip to the MediaPost Planning & Buying Insider Summit in Austin, where AdsWizz was a title sponsor. The event focused on the future of media planning and buying, emphasizing how attention drives strategies across emerging channels. A highlight for us was giving a presentation on making podcast advertising simple and...
Podcast Advertising Strategies for the Modern Marketer
Check out this latest piece published in The Drum by Dave Sosson, Senior Manager, Business Development, Programmatic Demand North America! As more people turn to podcasts for entertainment, education, and inspiration, advertisers have quickly recognized the unique opportunity to reach highly engaged listeners. Podcasting has rapidly emerged as a powerful mainstream media channel, captivating vast...
Mastering the Complexities of Audio Advertising for Publishers
Navigating the vibrant world of audio advertising is crucial for publishers seeking to enhance their strategies. In my conversation with Marsha Fischer, VP of Strategic Partnerships at AdsWizz, she offered valuable insights into the latest trends, opportunities, and innovative solutions from AdsWizz to help publishers succeed in digital audio. Marsha, could you start by telling...
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